Make great innovation work credible too
You do transformational work. But often, great craft is not enough. Credibility may just make the difference. Here's how.
You do transformational work. But often, great craft is not enough. Credibility may just make the difference. Here's how.
Site structure and links to key pages & posts...
A top-level overview of the framework behind the Credible Innovation method...
Even brilliant innovators, like the team behind Google's NotebookLM AI tool, don't know what will truly resonate with users....
Wind turbine expansion has suffered from the "three deaths" that kill innovation ... but maybe no longer?...
Credible innovation is not meant to glamorous. It's meant to work, like here....
The zen of Must-Do Purposes...
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