[Data current as of Sep. 8, 2025. Prices are for annual subscriptions.
Recommendations updated Sep. 29, 2025.]
TL; DR
If you are choosing tools for a small or mid-sized companies and your needs match mine, pick Canva (content creation), Buffer (social scheduling), and MooSend (email, automation, landing pages), plus free tiers of Google Analytics (link tracking), Bitly (link shortener), and Google Sheets (campaign planning).
I no longer recommend MailerLite and have personally switched from Rebrandly to Bitly though I still like Rebrandly.

